Our process - How we work

We are dedicated to maximizing the potential of every startup we partner with. Our process is grounded in efficiency, innovation, and a commitment to delivering value at every stage of the business's journey.

Discover

We work closely with founders to understand their vision and business goals. Our team embeds itself in their operations to gain a deep understanding of their startup's unique challenges and opportunities.

Through comprehensive assessments, market analysis, and detailed discussions, we work to identify key areas where our investment, expertise, and strategic guidance can make the most impact.

By the end of the discovery phase, we present a thorough strategy for growth, tailored to the specific needs of the business and the market.

Included in this phase

  • Market analysis
  • Competitive landscape review
  • Business model assessment
  • Founder interviews
  • Growth potential evaluation

Build

Based on the insights gathered during discovery, we create a custom roadmap for growth and operational scaling. This roadmap lays out the steps needed to take the startup to its next funding round or key milestones.

We work closely with founders to build out their core team, establish strong go-to-market strategies, and ensure the infrastructure is in place for sustainable growth. Our dedicated account managers maintain close communication to provide support and resources as needed.

Throughout the process, we remain agile, adjusting the plan as market conditions evolve or as new opportunities arise, ensuring the startup stays on the best path to success.

Their hands-on support during the growth phase was instrumental in taking our business to the next level.

Debra Fiscal, CEO of Unseal

Deliver

As the startup approaches its growth targets, we ensure that execution aligns with the plan. Whether it's preparing for a new funding round or achieving operational milestones, we work with founders to ensure smooth delivery.

Our team supports the execution of critical tasks, such as preparing financial models, investor decks, and securing key hires, to ensure that the company is positioned for long-term success.

We also ensure that the startup is ready for the next phase of growth, whether that means scaling further or preparing for an exit, all while keeping a close eye on financial performance and market dynamics.

Included in this phase

  • Milestone reviews. Regular check-ins to ensure progress is on track and aligned with growth goals.
  • Investor preparation. Support in preparing for next funding rounds, including refining pitch decks and financial projections.
  • Ongoing mentorship. Continued guidance from our team as the startup transitions into its next phase of growth.

Our values - Guiding growth with integrity and vision

At our core, we are committed to fostering innovation, supporting founders, and maintaining transparency in everything we do. Our values shape how we approach every investment and partnership, ensuring long-term success for the companies we work with.

  • Meticulous. We take a detailed and thoughtful approach to each startup, ensuring that no stone is left unturned in our analysis and strategic planning.
  • Efficient. We move quickly and decisively, understanding that speed is often critical to success in early-stage ventures.
  • Adaptable. Every startup is unique, and we pride ourselves on adapting our approach to fit the specific needs and challenges of each business we invest in.
  • Transparent. We believe in open communication and transparency throughout the entire investment process, ensuring founders have clarity at every stage.
  • Supportive. We build long-term partnerships, providing not only capital but also guidance and resources to help startups grow and scale sustainably.
  • Innovative. We are constantly exploring emerging trends and technologies, ensuring our portfolio companies are at the cutting edge of their industries.

Tell us about your company

Our locations

  • Copenhagen
    Esplanaden 12
    1263 København K, Denmark
  • Stockholm
    Stureplan 1
    114 39 Stockholm, Sweden